Pernod Ricard Group

 

Pernod Ricard was established in 1975 through the merger of two family-owned companies – Pernod and Ricard. However, the group’s roots reach much further back in history. In 1805, Henri Louis Pernod founded the first absinthe distillery in France. In 1932, Paul Ricard introduced an anise-flavored drink called pastis, which quickly became the national beverage of France. Headquartered in Paris, the company is currently led by Alexandre Ricard, who succeeded his uncle, Patrick Ricard, in 2015. Patrick was the son of the company’s founder, Paul Ricard.

Pernod Ricard is a leading global producer and distributor of premium spirits and wines. With a portfolio of over 240 premium brands available in more than 160 countries, the group is currently the world’s second-largest player in the industry – and is firmly committed to becoming number one. The company operates over 80 affiliates worldwide, all focused on sustainable growth and development.

Our philosophy is centered around bringing people together and creating shared experiences. At the heart of everything we do is our desire to make the world a more convivial place. This is embodied in our motto “Créateurs de convivialité” – “Creators of conviviality” – reflecting our belief that life’s most memorable moments are born from genuine human connection and shared joy.

Our unique portfolio of premium brands, combined with a responsible approach across all aspects of our business, supports our ambition to become the global leader in the premium spirits and wine industry. Constant innovation and adaptability to current trends are cornerstones of our long-term strategy. We are also committed to developing new markets and nurturing local brands with respect for their unique identity and cultural heritage.

Our portfolio

The portfolio of Pernod Ricard includes known global premium brands such as Ballantine’s, Jameson, Havana Club, Beefeater, Absolut, Chivas Regal, Martell, Olmeca, Malibu, The Glenlivet, Perrier-Jouët, G. H. MUMM, Jacob’s Creek.

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